2019 B2B and B2C Content Marketing Statistics

2019 B2B and B2C Content Marketing Statistics

Content marketing plays an important role for every business that has it’s own little planet (or star) in the big online galaxy. It would take us a few light-years to name all the ways you can benefit from providing your audience with stellar content, as there are so many. Have you ever asked yourself why […]

How-People-Use-Mobile-Voice-Search

How People Use Mobile Voice Search

Many of us start out our mornings with the words: “OK, Google (or Siri, Alexa, or Cortana), what will the weather be like today?”. But this was not the case only several years ago. But as the voice recognition technology continues to evolve, more and more people are getting used to using their voice to […]

Creating-Brand-Identity-for-Small-Business

Creating Brand Identity for Small Business

When you are launching your business idea, you are thinking about so many things that creating a strong brand identity for your business is sometimes not brought to the table. Even when it is, the process of its creation is usually not done concisely. Establishing good brand identity is important because it makes your business […]

Reasons Why Sales Training Fails

The Top 5 Reasons Why Sales Training Fails

Aside from the quality of the product/service that is offered to a customer, the way that it is offered also affects the customers’ decision to buy. In short, the performance of your salesforce matters, and you can help them improve it by conducting sales trainings. Sales training programs are one of the best investments that […]